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Mortgage professionals list on the market

May 09, 2008

Marketing Advisory Group Inc. has introduced the Mortgage Professionals from Listopedia Consortium list to the market. This is a comprehensive list of professionals within the mortgage industry, including mortgage brokers, mortgage bankers, lenders and loan officers.

PrePaid Mastercard list available

May 08, 2008

Market Approach Consulting has introduced the BuyRight Prepaid Mastercard list to the market. These consumers do not qualify for a regular credit card. They have responded to e-mail and direct mail offers for a pre-paid MasterCard.

Concrete Today magazine list available

May 07, 2008

Name and Addresses Inc. has introduced the Concrete Today Magazine list to the market. The file contains decision-making professionals who buy and specify materials, plant equipment, accessories, trucks and related products used in the major concrete producing market segments.

Mobile messages in an e-mail world

Elie Ashery, president/CEO, Gold Lasso May 06, 2008

As the mobile phone continues to become the main communication device, e-mail rendering on mobile devices has become a serious issue. Since many mobile devices only display text e-mails, e-mail marketers have a challenging time separating their mobile users from their traditional computer receivers.

Organic lifestyle list available

May 06, 2008

NCRI List Management has introduced the Naturally Organic list to the market. This file contains men and women who are turning to an organic lifestyle for improved health and environmentally-conscious living.

Direct Media managing TouchStone Catalog buyers list

May 05, 2008

Direct Media Inc. has been awarded list management of the TouchStone Catalog list. Founded in 1989, the TouchStone Catalog offers approximately 56,000 responsive direct mail buyers. The collection of home décor, furniture, tapestries, bed linens, tabletop, outdoor/gardening and holiday décor attracts traditional and stylish buyers.

Slim and Wellness lists available

May 02, 2008

Macromark has introduced two Slim and Wellness lists to the market: Slim and Wellness US Conglomerate and Slim and Wellness Canadian Conglomerate.

Nutritional supplement buyers list available

May 01, 2008

NameBank International has introduced the Northstar Nutritionals list to the market. This file contains men and women who have purchased a variety of nutritional supplements for their overall well-being including heart health, joint health, weight management, vision health, prostate health and sexual health.

Accuracy is key in data management

Jim Fowler, co-founder and CEO, Jigsaw. April 30, 2008

Starting with an accurate, complete and targeted pool of business contacts is key to the success of every marketing campaign. Yet CRM systems and in-house contact databases are most often bogged down with dead records, duplicate data, partial files and gaps.

Homeland Security Officers and Subscribers available

April 30, 2008

Dunhill International List Co. Inc. introduces the Homeland Security Officers and Subscribers list to the market. This database contains US government and state agency officials involved in homeland security and protection.

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