Legal & Privacy Articles

CDD pushes FTC on privacy in mobile

Dianna Dilworth May 07, 2008

The Center for Digital Democracy and the US Public Interest Research Group are taking on the Federal Trade Commission to address privacy issues in mobile marketing. Executive director of the Center for Digital Democracy Jeff Chester announced his intention to file a complaint at the FTC's town hall-style meeting, Beyond Voice: Mapping the Mobile Marketplace, held this week.
 

McAfee takes on Internet security

Chantal Todé May 07, 2008

Internet security tools provider McAfee is expanding its services significantly with a new secure search service and a security scanning service that looks for holes in a Web site's application that might allow a hacker to gain access.
 

Phishing grows as NDR spam tapers off

Dianna Dilworth May 06, 2008

Phishing spam is on the rise, according to Symantec. According to Symantec's report State of Spam May 2008, which examines spam trends from April, 80% of all e-mail from the month was spam. Of these spam messages, 19% were either fraud (phishing) or scam e-mails, which encourage recipients to give away personal information.
 

Comcast and Return Path to offer e-mail feedback loops

Dianna Dilworth May 06, 2008

Comcast has teamed up with Return Path to offer a new complaint feedback loop for e-mail senders. Now, mailers who send to Comcast users can use the new feedback loop to see if recipients are reporting their messages as spam.
 

Marketing to an anti-Web 2.0 world

Sara Holoubek May 05, 2008

It is hard to visit a Web site today without being asked to register, comment, social bookmark, upload content or forward to a friend. These feature sets are all examples of what O'Reilly infamously dubbed Web 2.0, where the Web is a platform for services that encourage participation and sharing among the masses.
 

E-mail marketers must recognize changing consumer needs

Eleanor Trickett May 05, 2008

I spent two evenings without Internet or American Idol last week, thanks to the "catastrophic failure" of my Verizon FiOS equipment. Checking my Gmail at work, the two evenings added up to 140 non-spam messages. Of the daunting 116 com­mercial messages, 112 came as a result of my having opted in.
 

Quebecor World faces more cutbacks

Chantal Todé May 02, 2008

Quebecor World Inc. said it will close one US facility and significantly downsize a Canadian facility as part of its three-year retooling program, resulting in the loss of approximately 700 full-time jobs. Earlier this month, Quebecor World said it will close its Magog, Quebec, facility, which produces magazines and retail inserts, resulting in a loss of approximately 300 full-time positions.
 

Mailers lax on IMB compliance

Ellen Keohane May 02, 2008

Despite efforts by the US Postal Service as well as some direct mail service companies such as Pitney Bowes, news about the Intelligent Mail barcode (IMB) may not be reaching the majority of mailers. The IMB, developed by the USPS to encode routing and tracking information on mail, will eventually replace Postnet barcodes, which only contain the routing code.
 

Amazon files complaint against tax law

May 02, 2008

On May 2, Amazon filed a complaint in New York Supreme Court objecting to the state law approved by Gov. David A. Paterson last week, which requires out-of-state online retailers to collect taxes on everything sold in the state if it has agents or affiliates in New York. Amazon, which has thousands of affiliates with New York addresses, is contesting the constitutionality of the law.
 

Gander Mountain embraces multichannel strategy

Chantal Todé May 01, 2008

Outdoor gear and apparel retailer Gander Mountain is making a big push into catalogs and e-commerce this year. Its efforts saw light this week when the 48-year-old brand was featured in a 324-page catalog drop to 2 million homes. Gander Mountain also expects to launch its own branded e-commerce Web site and catalog later this year.
 
« Previous
Next »
 
Popular Tags
Acquisitions Ad Serving & Ad Networks Agency Analytics Arts & Entertainment Business to Business Campaigns Careers Moves Database Marketing & CRM Direct Mail & Postal Direct Response Television EMail Marketing Interactive Marketing International DM Internet Marketing Legal & Privacy Lists Media & Circulation Multichannel Retail & Ecommerce Nonprofits & Fundraising Research Search Marketing Shows & Associations Technology Teleservices
Home | News | Features | Sectors | Sectors | Resources | Events | Subscribe | Issue Archive | Contact Us | About Us | Editorial Calendar | Advertise | Subscribe to our RSS feeds RSS

Other sites from Haymarket Media Inc.

PRWeek US | PRWeek Jobs | SCMagazine US | DMNews | DMNews Jobs | MM&M | Medical Marketing Jobs

Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions