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In Circulation: Q&A with Karen Jensen, marketing director for Saveur

Lauren Bell April 21, 2008

Karen Jensen was recently hired as marketing director for Bonnier's Saveur magazine. She joins the foodie title from Condé Nast's Vanity Fair, where she served as associate director of creative products since 2004.

With revenue down, NYT looks to decrease staff

Lauren Bell April 18, 2008

The New York Times Company released its first quarter 2008 results on April 17, reporting that total revenues had dropped to $747.9 million — a 4.9% decrease from the $786 million reported in the first quarter of last year.

Lord and Taylor names CMO

Chantal Todé April 17, 2008

Roger Adams, previously the CMO at The Home Depot, has been named to the newly created position of SVP and CMO at Lord and Taylor. Adams' duties include brand management, creative and media services, consumer relationship management, market research, consumer insights, Internet marketing and sales promotion. He will report to president and CEO Jane Elfers.

Harte-Hanks realignment leads to layoffs, site closure

Chantal Todé April 17, 2008

Direct marketing agency Harte-Hanks Inc. has laid off just under 1% of its 7,100 employees and will close an East Coast fulfillment center by the end of the year, according to CFO Doug Shepard. Harte-Hanks is seeking to "realign its operations to better serve customer needs," Shepard said.

What are the advantages of working for a smaller company?

Jenny Taschner, HR manager, CotterWeb Enterprises April 14, 2008

When a potential recruit asks if there is a "lack of opportunity" with a smaller business, I highlight some of the advantages. Smaller marketing businesses often promote entrepreneurship, vision and innovation at an individual level.

DDW completes Newman-Stein acquisition

Lauren Bell April 10, 2008

Data Development Worldwide (DDW) has completed its acquisition of Newman Stein, adding to its market research capabilities. DDW's purchase of Newman Stein began in the final quarter of 2007.

Fox Interactive Media appoints president of new ad unit

Dianna Dilworth April 09, 2008

Fox Interactive Media (FIM) is beefing up its ad sales infrastructure with its new unit, the Fox Interactive Media Audience Network, that combines advertising technology with ad and performance sales. Former EVP of technology and production Adam Bain has been appointed president of the new unit.

StrongMail hires Bill Griffin as CFO

Dianna Dilworth April 08, 2008

E-mail services firm StrongMail Systems Inc. has hired Bill Griffin as CFO, to address its infrastructure as the firm continues to grow. Griffin has more than 20 years of experience in accounting, including senior management positions at InsWeb, Inference Corporation and Ernst & Young.

In Circulation: If you build it, will they come?

Lauren Bell April 07, 2008

From all the ups and downs affecting the publishing world last week — partnerships, cutbacks, redesigns and circ boosts — one common factor emerged: Publishers are trying to entice readers with more of what sets their brands apart.

Career recruitment companies resist economic woes

Ellen Keohane April 07, 2008

Though facing a tighter job market in some sectors, career recruitment companies say they have yet to feel the pinch and, as a result, have not planned any major changes in their direct marketing efforts.

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