Event Description
Smart segmentation is key to some of the most successful e-mail marketing programs, and some marketers are finding highly creative ways of slicing and dicing their consumer base for maximum ROI. And it's not just large companies with big marketing budgets who can run these campaigns. There are ways for brands at all budget levels to maximize results through segmentation at a high level of functionality, with a manageable cost. This webcast will feature marketers from all company sizes and industry experts with experience reaching out to the right audience, with the right message, at the right time.
Click here to listen to the webcast.
Event Moderator
Elly Trickett, Editor-in-Chief, DM News
Event Sponsor
GOT Corporation
Sponsor details
Campaigner's product line enables highly personalized one-to-one email communications. Its easy to use, web-based platform allows for the creation of effective permission-based direct marketing campaigns. Responses can be measured and analyzed to interact with customers in a more intelligent, automated way - resulting in more profitable relationships. Founded in 1999, Campaigner partners with industry leaders such as Yahoo! and Comcast, and provides solutions to companies such as AT&T and PriceWaterhouseCoopers as well as thousands of small and medium-sized businesses.
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