Media and marketing services company Valassis communications announced that it would sell its French subsidiaries to HighCo, a French marketing services company, for an undisclosed cash amount.

Specialty coffee chain Dunn Bros. has launched a unique giving program to raise funds for community organizations.

Marketing services firm Sapient Interactive announced today it has partnered with Shubert Ticketing, a provider of ticketing services throughout the US, to revitalize its Telecharge.com Web site.

Amazon Web Services, a subsidiary of Amazon.com Inc., announced the launch of Amazon CloudFront, a self-service, pay-as-you-go Web service for content delivery.

Products and services geared towards health and wellness are often viewed as a luxury expense. Lauren Bell discovers how marketers promote their value and justify the cost.

Red Roof Inn goes a little bit country; DRTV spot builds results for Kreg Tool; and American Airlines Credit Union reaches out to far away members.

Recent results posted by Whole Foods Market have stirred some doubts about the health of the organic food mar­ket in today's economy.

The Limited is promoting its recently launched e-commerce store with a new viral marketing contest. The contest, which is being promoted at The Limited's new online store, chal­lenges consumers to create the "ultimate outfit" by playing with Limited brand products in a virtual closet.

The rough economy and tight budgets may force companies to streamline their marketing efforts — and digital becomes very tempting. Our experts prioritize strategies to maximize effectiveness.

For Kingston Technologies, a maker of memory products, taking advantage of user reviews as a marketing tool turned out to be an effective way for a brand to promote its products. The company found recent success by syndicating product reviews of its own Web site on that of Office Depot.