Nathan Golia

 
Nathan Golia is a copy editor at DMNews. Reach him at nathan.golia@dmnews.com.
 

Recent Articles

NextMark releases next version of list transaction software

December 20, 2007

NextMark Inc. has released version 6.7 of its software platform that can be used to buy and sell mailing lists.

Virgin Megastore

December 14, 2007

New standalone Web site launches

Frederick's of Hollywood

December 14, 2007

Corset designs go viral

List prices for e-mail, b-to-c mags and masterfiles drop

December 06, 2007

Worldata's fall 2007 List Price Index, released this week, showed that permission-based b-to-b and b-to-c e-mail lists both took a price hit, dropping $2/M and $6/M in straight-average price year-over-year.

Hard Rock Hotel & Casino - Pool party goes digital

December 04, 2007

The Hard Rock Hotel & Casino in Las Vegas launched a Sunday pool party this summer called Rehab. Agency IdeaWork Studios was enlisted to build excitement around the event.

Aggressive holiday promotions drop CPM of lists: Worldata

November 29, 2007

Worldata released its Fall 2007 List Price Index yesterday, which provides a year-over-year quarterly comparison of list prices. According to the index, the largest postal price decreases occurred in the databases/masterfiles and b-to-c magazines categories with decreases of $11/M (8.09%) and $5/M (4.76%) respectively.
 
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