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Duly Noted Articles

Bigger in flat rate

February 25, 2008

The US Postal Service has introduced a new box, which costs $12.95 and ships to any US address. The Priority Mail large flat-rate box, at a foot long and wide, and 5.5 inches tall, is 50% larger than other USPS flat rate boxes. The service will be available beginning March 3.

DHL Tightens Belt

February 18, 2008

DHL Express USA reduced its workforce by approximately 600 positions last week. The company said that workforce reductions will occur through attrition, reductions and suspending open positions across functional areas and were an effort to lower general and administrative costs due to the current economic climate.

Ratings latening

February 18, 2008

Nielsen Co. sent a letter on February 8 to its customers acknowledging the delays in ratings reports. The company has hired Cheryl Idell, former EVP of media and marketing planning at Twentieth Century Fox, to oversee Nielsen's media analytics products.

"Free" costs $2.9M

February 18, 2008

ValueClick will pay $2.9 million to settle charges of violating CAN-SPAM and other fair advertising Acts with the Federal Trade Commission. The charges address practices of ValueClick's Hi-Speed Media division in using the word "free" in its marketing materials.

HP settles

February 18, 2008

Hewlett-Packard has agreed to a financial settlement with The New York Times and three BusinessWeek journalists in connection with the company's pretexting scandal that took place in 2006. Terms of the private settlement were not disclosed.

CA lawmakers bullish on privacy

February 11, 2008

SB 364, passed by the California Senate last week, requires that consumers receive a clear, informative notification letter when personal data kept by a business or public agency has been stolen. It also requires the state to establish a central reporting site to catalog security breaches. The bill awaits action in the State Assembly. Another bill, SB 612, allows identity theft to be prosecuted in the victim's home county. Both bills were written by Senator Joe Simitian (D-Palo Alto).

Sites on postal

February 11, 2008

The Internet Corporation for Assigned Names and Numbers said it may approve dot-post Internet addresses for postal agencies as early as this month. The initiative was proposed by the UN Universal Postal Union in March 2004 in an effort to instill trust for the Web sites for government postal agencies.

Costly diet pill e-mail

February 11, 2008

E-mail marketer Sili Neutraceuticals was fined more than$2.5 million by Federal district court of Northern Illinois for violating the Can-Spam Act by sending e-mails that contained misleading subject lines and didn't offer an opt-out mechanism. The complaint said that Sili had been marketing Hoodia and human growth hormone supplements since 2004 via e-mail, which contained links to Web sites that made false claims about the product.

Mobile Chat

February 11, 2008

The Federal Trade Commission will host a two-day Town Hall meeting to explore the evolving mobile commerce marketplace and its implications for consumer protection policy. The meeting is open to the public and will be held on May 6-7 at the agency's Washington conference center.

Blitz on anti-spammers

February 04, 2008

Dave Linhardt, CEO of e-mail marketing firm E360 Insight, filed a third round of charges at some anti-spammers on discussion group Nanae.

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