E-mail services firm JangoMail has upgraded its e-mail marketing service in a move to improve usability, and UK-based software developer Camrivox is using this update to help improve sales.

Mobile services firm 3rd Dimension Inc. has debuted a new national mobile advertising network in conjunction with NBC. The mobile advertising network is part of a mobile traffic live video feed, where consumers can look at traffic conditions in various cities nationwide.

Newspapers and magazines have taken a huge hit in this economic down­turn as the industry continues to wane with new layoffs.

Caribou Coffee Company is ringing up a new promotional strategy with a new partnership with mobile couponing firm Cellfire.

FreshAddress, an e-mail change of address services firm, has signed an agreement to purchase Return Path's ECOA business in an undisclosed deal.

In the spirit of Halloween, Universal Studios theme parks in Hollywood and Florida have transformed the park's attractions into haunted houses featuring Freddy Krueger, Jason and the Texas Chainsaw family. Beyond scaring their clientele, Universal is using the Halloween Horror Nights event for e-mail newsletter registrations.

Singer Direct, a strategic business unit of the Omnicom Media Group, has formed an online ad network for transactional network called Online Media Network. The Online Media Network is powered by Singer Direct's Live Decisions marketing tool and lets marketers use transactional e-mails to target consumers by their demographic make-up and purchase behavior.

Federal Communications Commission Chairman Kevin Martin has proposed a change in the way mobile phone carriers pay to route phone traffic with a new proposal called the Intercarrier Compensation and Universal Service Program Reform. The proposal aims to address the "the comprehensive reform of intercarrier compensation and universal service."

With the holidays around the corner, holiday advertising is already jingling its bells. While many TV and print ads were made back in July, there is still time for developing and changing e-mail campaigns since response rates and production turnaround are quicker.

Targeted e-mails are better than batch and blast. One way to target and make things more relevant is through geo tracking, which allows a marketer to send messages based on a recipient's location.