Bind-in, blow-in universe steady at 2.5B in Q1
The active bind-in/blow-in program universe totaled 2.5 billion opportunities in the first quarter of this year, up 20 percent from the first quarter of 2006, according to the recently released MarketTrends Report for Insert Media Bind-in/Blow-in Programs from direct marketing services provider ParadyszMatera.
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