Add Toys "R" Us to the list of retailers that recently introduced or reintroduced in-store layaway — a service that had been eliminated by many retailers.

Bloggers and marketers will soon have to disclose any freebies and payment arrangements made in exchange for product reviews.

A US Postal Service proposal to close office branches to cut costs at the financially troubled agency is making news headlines and has resulted in small uproars on the local level.

The Performance Marketing Alliance (PMA) is the latest organization to oppose state tax collection policy based on affiliate marketer location. The trade group announced support on September 2 for a pending New York Supreme Court lawsuit filed by Amazon.com and Overstock.com in July.

Marketers are looking for ways to further capitalize on the growing interest among consumers in digital music.

Because mobile phones continue to evolve and consumer adoption is still growing, mobile compliance can be a tricky area. While mobile spam is not new, the definition of what is and is not mobile spam is still being studied by the Federal Trade Commission (FTC), the Mobile Marketing Association (MMA), Forrester Research and the Wireless Association (CTIA).

Mailers, US Postal Service officials and legislators have been keeping a close eye on the agency's attempts to rescue itself from a pending financial crisis at the end of this fiscal year.

Digital coupons help marketers boost brand loyalty at a time when consumers are more budget-conscious than ever, but coupon fraud is growing.

The New York Times ran an article on May 31 titled "Put ad on Web. Count clicks. Revise."

On June 13, 2009, television stations will begin broadcasting digital over-the-air signals, which will change the way that consumers receive television broadcasting from analog to digital.