Bob Evans Restaurants and Food Products has named Brunner its advertising agency of record. The multimillion dollar account was won following a competitive review. The incumbent agency was Chicago Creative Partnership.

Learning Curve Brands has named Euro RSCG Chicago agency of record for its First Years line. The account is the agency's first work with Learning Curve and parent company RC2. First Years is a toy and supply line for infants and toddlers. Euro RSCG will create an integrated effort focusing on new moms, particularly first-time parents.

The ALS Association has chosen Grizzard as its agency of record. The agency is focusing on increasing both the size of the organization's donor base and the level of donor support. The nonprofit's previous efforts were limited to direct mail renewal programs used in conjunction with e-mail campaigns.

Colin Kinsella, currently the chief innovation officer at Razorfish, was appointed president for North America at Digitas, effective January 1, 2010. Both agencies are owned by Publicis Groupe. He will oversee the company's North American operations and report directly to Laura Lang, CEO.

Extrovertic and Virilion announced a joint venture on October 28, called EV Healthcare, to help healthcare companies implement digital and social media marketing campaigns. The service, based in New York, has just begun marketing to prospective clients, said Pfizer veteran Dorothy Wetzel, co-founder and executive marketer at Extrovertic.

InfoGroup will combine its nonprofit-focused units into one direct marketing services provider, called InfoGroup Nonprofit, next month. The new unit will offer services including data processing, list brokerage and fulfillment and creative and print services. The provider will have four office locations: Washington, DC; Greenwich, CT; Marshfield, WI and Omaha, NE.

After a six-month search, UPS selected Ogilvy as its global communications agency, handling advertising, relationship marketing and digital duties. Work on the account begins immediately. Ogilvy's sister company Maxus is handling media placements for UPS.

Direct marketing services provider Harte-Hanks has opened a US office for business-to-business technology subsidiary agency Mason Zimbler. The Austin, TX office adds program strategy, creative development and campaign execution and management offerings to the agency's US footprint. Harte-Hanks acquired UK-based Mason Zimbler in February 2008 because of its digital offerings, according to the agency.

Integrated marketing agency Think 360 is working with pharmaceutical company Purdue Products on an effort promoting the Colace line of laxative products to a younger audience. The "Best Seats in the House" campaign, which runs through November 6, is a multichannel sweepstakes that consumers can enter to win Ticketmaster gift cards.

Holding company MDC Partners has formed a group to improve its agencies' data and analytics capabilities. The company announced the creation of its Consumer Insights Group on October 26. The holding company's agency roster includes Crispin Porter & Bogusky, Fletcher Martin and Source Marketing.