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Data is Not Just a Commodity — Yet

Data is Not Just a Commodity — Yet

With everyone seemingly collecting all the data they can get their hands on, will these continue to be differentiation between data sets?

In Person Marketing Gets Connected: Part 3

In Person Marketing Gets Connected: Part 3

How in-person and events marketing is being disrupted and transformed by data: the final part of a three-part series

One on One: Jim Dicso on Videos Which Reflect the Person Who Views Them

One on One: Jim Dicso on Videos Which Reflect the Person Who Views Them

The CEO of SundaySky explains how video can be individually personalized at moment of rendering

How Analytics Helps Price Optimization Decisions

How Analytics Helps Price Optimization Decisions

Business intelligence is helping to inform price optimization in retail and eCommerce

In Person Marketing Gets Connected: Part 2

In Person Marketing Gets Connected: Part 2

How in-person and events marketing is being disrupted and transformed by data: the second part of a three-part series

One on One: David Dunne on Helping Clients Get Closer to Customers

One on One: David Dunne on Helping Clients Get Closer to Customers

David Dunne of Velocidi talks about the company's AI-powered data quality roadmap

Data and Ops: At the Core of Marketing

Data and Ops: At the Core of Marketing

CMOs Mike Volpe of Cybereason and Joe Chernow of InsightSquared on the marketing revolution

B2C CRM Drives Personalization for Fashion Retailer

B2C CRM Drives Personalization for Fashion Retailer

Cloud-based B2C CRM hub Zaius helps eCommerce sites derive a 360-degree view of customer activity

In-Person Marketing Gets Connected: Part 1

In-Person Marketing Gets Connected: Part 1

How in-person and events marketing is being disrupted and transformed by data: the first part of a three-part series

The Monday Stack: Taking No Hostages

The Monday Stack: Taking No Hostages

Our weekly column on marketing tech and ops

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