Welcome to Future Week, where we look ponder out loud the shape and fate of marketing ahead. Follow the discussions here


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VR, AR Do Not Apply to More Than Half of Marketers

VR, AR Do Not Apply to More Than Half of Marketers

The future of VR, AR is still a little ways off

In the Future Tech Will Change, People Won't

In the Future Tech Will Change, People Won't

The psychology of personalization

DMN Future Week: Keep Watching the Skies

DMN Future Week: Keep Watching the Skies

This week at DMN we're straining to look beyond the event horizon

6 Personalization Practices from Walgreens' Balance Rewards Program

6 Personalization Practices from Walgreens' Balance Rewards Program

How the retail pharmacy chain uses customer data to make its marketing messages relevant

How the Google AdWords Changes Will Affect Marketers

How the Google AdWords Changes Will Affect Marketers

DMN spoke with Kyle Christensen of Invoca, a call intelligence company, to make sense of the changes

Does Non-TV Super Bowl Marketing Make Sense?

Does Non-TV Super Bowl Marketing Make Sense?

Marketers spend billions on TV ads during the big game, but for those who can't, social can be an effective alternative.

Skedaddle, A New Mobile Marketing Opportunity

Skedaddle, A New Mobile Marketing Opportunity

Skedaddle's bus ride-sharing service will create actionable communities

Loyalty Blinds.com's Referral Program Opens a Window of Opportunity

Blinds.com's Referral Program Opens a Window of Opportunity

The online window covering company introduces a program that refers prospects to people, not just a brand.

Marketing Strategy Temptu Harnesses the Beauty of UGC

Temptu Harnesses the Beauty of UGC

User generated content can do much more than augment a brand's content marketing

Marketing Strategy "Fake News" and How Brands Can Avoid It

"Fake News" and How Brands Can Avoid It

DoubleVerify authenticates digital environments for brand safety

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