24/7 Selects Naviant
The goal for 24/7 is to provide marketers with the means to develop integrated campaigns which may include regional online and radio advertising backed by in-bound telemarketing and outbound e-mail follow-up.
The creativity-obsessed advertising and marketing industry publication makes a big splash with its hire of the highly regarded journalist.
DMN's Marketing Hall of Femme does more than honor the achievements of female chief marketers; it sparks the conversation on how other women can advance in their marketing careers, too.
The data-driven marketing veteran is charged with maximizing its use throughout the company's global network.