24/7 Offers International Promotions

Share this article:
E-mail marketing firm 24/7 Media Inc., New York, this week announced its ability to run international e-mail and banner ad campaigns for companies wanting to pursue the U.S. and European markets.


The company has combined the Web sites, databases and technology of its American and European divisions to make this service available to direct marketers.


Senior vice-president Michael Rowsom said his company should appeal to American firms looking to launch a global Internet promotions campaign.


"American direct marketers do a lot of international advertising," Rowsom said. "It will allow them to capitalize more on their global efforts."


Rowsom added that his company plans to expand its direct marketing services to other regions.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

News Byte: Google Adds Upgrades to AdWords

News Byte: Google Adds Upgrades to AdWords

Rolling out over the next few months will be tools for mobile app engagement, automated bidding, and A/B testing.

This Earth Day, SodaStream Takes People to 'The Secret Continent'

This Earth Day, SodaStream Takes People to 'The ...

The promotional premise is garbage, of course—some 3.5 million tons of it floating in the Pacific, unbeknownst to millions of drinkers of bottled pop.

News Byte: CX Scores to Take Their Place Beside Price Listings

News Byte: CX Scores to Take Their Place ...

E-commerce aggregator PriceGrabber will begin offsetting price info with service expectations.