2 States File First DNC Enforcement Actions

Share this article:
A telemarketing firm agreed to pay civil penalties on charges of violating Pennsylvania's do-not-call registry in the first enforcement action the state has taken involving the no-call law, the state attorney general's office said yesterday.


Kristel Marketing Ltd., while conducting telemarketing for Vacation Charters Ltd., Lake Harmony, PA, called consumers to offer meal certificates, gas reimbursements and accommodations for attending property and timeshare sales presentations, the attorney general's office said.


Kristel, Stroudsburg, PA, did not admit wrongdoing but will pay $1,000 for investigation costs and $33,500 in penalties, $3,350 of which will go in payments of $50 each to 67 consumers who filed complaints against the firm. Vacation Charters, which also faced charges, entered into a voluntary compliance agreement with the state.


Kristel falsely claimed an exemption from the list on the grounds that it offered consumers a prize rather than selling goods and services, the attorney general's office said. The telemarketer also failed to provide proper identity, falsely referred to itself as the "Award Center" or "Galleria Award Center" and falsely claimed affiliation with brand-name resorts including Disney, according to the attorney general's office.


Oklahoma, another state that activated its DNC list at the start of this year, also announced its first no-call enforcement action this week. The state sued St. Petersburg, FL-based Mortgage Investors Corp. on charges of violating the DNC list and asked state courts to levy a $10,000-per-violation fine.


The state received complaints from at least eight consumers about Mortgage Investors, the Oklahoma attorney general's office said. The case is pending.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

DMA 2014 Kicks Off Under New Management

DMA 2014 Kicks Off Under New Management

Thomas Benton and Jane Berzan will preside over an event indicative of an association serving a wider array of industry segments.

De Quinto Tapped as Coke's Next CMO

De Quinto Tapped as Coke's Next CMO

The president of the company's Iberia Business Unit will take over from Joe Tripodi upon his retirement in February.

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.