1-800-Flowers Adds .com to Name, Will File for IPO

Share this article:
1-800-FLOWERS, Westbury, NY, changed its name to 1-800-FLOWERS.com last week and announced that it was filing a registration statement with the Securities and Exchange Commission for the initial public offering of up to $150 million of its class A common stock.


A company spokesman said he could not disclose the actual number of pieces of common stock that will be made available or the reason for changing the name.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

Good Descriptions Rate More Than Good Reviews

Good Descriptions Rate More Than Good Reviews

Price still rules as an online purchase influencer, says a new survey, but basic brand assets should not be ignored in online product presentations.

For CMOs, A Tale of Two Situations

For CMOs, A Tale of Two Situations

A survey of 525 chief marketers finds them voyaging between digital discovery and digital deliverance, riding out turbulent trends to positions of newfound respect.

Is Native Advertising an Evolution or a Mutation?

Is Native Advertising an Evolution or a Mutation?

Was there truth to John Oliver's rant or was the comedic host unfair in his admonishments?